Month: April 2024

  • So What? The Prompt Engineering Life Cycle

    Summary In today's episode, I walk through the prompt engineering lifecycle framework and demonstrate it by building "Agent Katie" inside Google Vertex AI to show how prompts evolve from casual chat into scalable enterprise software. Here's what this means for you. You gain a repeatable, structured methodology to design, test, deploy, and maintain AI prompts…

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  • You Ask, I Answer: Why Does Generative AI Sometimes Spit Out Nonsense Words?

    In today’s episode, you’ll learn why AI sometimes generates nonsense words and how to troubleshoot this issue. You’ll get practical steps for getting the most accurate results from your AI tools. You’ll benefit from understanding how AI models work and gain strategies for improving your prompts. Can’t see anything? Watch it on YouTube here. Listen…

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  • Mind Readings: AI is Amplification of Intelligence

    In today’s episode, you’ll learn how AI can enhance your existing skills without the need to become an expert. You’ll discover strategies for overcoming skill gaps and staying ahead in a rapidly changing work environment. You’ll find out how to focus on developing your ideas while AI takes care of the manual work. Get ready…

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  • Mind Readings: Best Practices Are Real

    In today’s episode, you’ll learn why the “best practice is no best practice” mindset could be hurting your performance. You’ll understand the value of proven methods and recipes for success, even as you customize them for your needs. You’ll benefit from the insights needed to tell the difference between true innovation and empty criticism. Get…

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  • Mind Readings: You Are The Moat in the Age of AI

    In today’s episode, you’ll learn why competitive advantages in the AI world are short-lived. You’ll discover how open-source code is rapidly leveling the playing field. You’ll understand why companies shouldn’t rely on technology alone to stay ahead. And you’ll gain insights into the truly defensible advantages in the age of AI. Can’t see anything? Watch…

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  • You Ask, I Answer: Why Does Generative AI Sometimes Spit Out Nonsense Words?

    Summary In today's episode, I explain why generative AI sometimes produces nonsense words in otherwise coherent answers. Here's what this means for you. You gain a clearer understanding of how AI tokens and statistical probabilities work, which helps you spot and correct errors in AI-generated content. You'll also learn these concepts: how AI builds responses…

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  • Mind Readings: Best Practices Are Real

    Summary In today's episode, I make the case for why best practices matter, pushing back against the idea that they're useless or just for beginners. Here's what this means for you. You gain a clear understanding of how documented processes serve as proven starting points that demonstrate competence and enable repeatable, reliable results. You'll also…

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  • Mind Readings: AI is Amplification of Intelligence

    Summary In today's episode, I explore the concept of amplification of intelligence and explain how AI is reshaping knowledge work by replacing manual labor while elevating the importance of ideas, architecture, and judgment. Here's what this means for you. You can produce better work in less time by directing AI to handle routine execution while…

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  • Almost Timely News, April 14, 2024: 🗞️ Generative AI Needs Better Data, Not Bigger Data

    Almost Timely News: 🗞️ Generative AI Needs Better Data, Not Bigger Data (2024-04-14) :: View in Browser My Generative AI for Marketers course just got a massive update! Chapters 1, 2, 3, and 20 have been rebuilt with significant updates. If you’ve taken the course, log back in to get the updates. Content Authenticity Statement…

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  • So What? How to Get Started With Data Portability

    Summary In today's episode, I walk through what data portability means for marketers and how to assess whether your vendors let you extract your data easily. Here's what this means for you. You'll gain a practical framework for avoiding vendor lock-in and ensuring you keep control of your marketing data in any scenario. You'll also…

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