Month: November 2023

  • Almost Timely News: The Greatest Unaddressed AI Challenge

    Almost Timely News: The Greatest Unaddressed AI Challenge (2023-11-05) :: View in Browser 👉 📕 Get my new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost 📕 👉 Watch the newest version of my talk, The Intelligence Revolution, recorded live at DigitalNow 2023 this week, now with more talking robot…

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  • You Ask, I Answer: SEO Prompts for ChatGPT?

    In today’s episode, Shara asks for good ChatGPT prompts beyond “optimize for SEO.” I explain treating it like an intern – give step-by-step instructions, not vague directives. Share key concepts, outline requirements, provide research sources. Tune in for actionable tips on crafting effective prompts for generative AI. Can’t see anything? Watch it on YouTube here.…

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  • So What? Predictive Analytics for your annual planning

    Summary In today's episode, I walk through the basics of predictive analytics, its use cases in marketing, and how to apply it to your annual planning. Here's what this means for you. You gain a repeatable way to forecast demand, time campaigns, and squeeze more value out of limited time and budget without guessing. You'll…

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  • You Ask, I Answer: ChatGPT Negatively Affecting SEO?

    In today’s episode, Kim asks if using ChatGPT for content hurts SEO. I explain it’s just a tool – good prompts make it effective, bad prompts make it useless. Invest time learning to prompt properly and AI can improve quality and speed. Tune in to get actionable advice on leveraging AI as a content creation…

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  • You Ask, I Answer: SEO Professionals Staying Ahead in AI?

    In today’s episode, Mary asks how SEO pros can stay ahead in an AI world. I explain using AI to improve your skills, then combining your strengths with AI to boost results. Critiquing content with AI reveals blind spots and creates superior outputs. Tune in to learn how partnering with AI can dramatically increase the…

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