I had the pleasure and privilege of presenting at Jeff Pulver’s 140 Characters Conference yesterday. In just 10 minutes, I was challenged to change people’s thinking about the real-time web. Here’s what I came up with: Hat tip to Sean Zinsmeister over at MBA Book Club for recording and posting the video. Did you enjoy…
A while ago on Marketing Over Coffee and other places we discussed the SCVNGR game mechanics deck, a deck of cards with different mechanisms that stimulate human behavioral patterns. While marketers are more than happy to jump all over these methods, it’s well worth considering for marketing more useful things, like non-profit donations. Let’s take…
Reprinted with permission from J. Michael Straczynski, Amazing Spiderman 36 We interrupt our regularly scheduled program to bring you the following special bulletin. Longitude: 74 degrees, 0 minutes, 23 seconds West. Latitude: 40 degrees, 42 minutes, 51 seconds North. Follow the sound of sirens. Some things are beyond words. Beyond comprehension. Beyond forgiveness. The questions…
Google Instant launched today. It’s rolling out to a Google web search box near you, very soon. If you missed the memo, it goes a bit like this: Google shows results as you type now, in real-time. If your account has it, try it out. Here’s a few thoughts as I was watching the press…
What’s the hottest trend in search engine optimization that you’ve never heard of (yet)? The folks over at SEOmoz have been doing a great series on Latent Dirichlet Allocation (LDA), which is a context-based algorithm for determining search relevance. Their research has shown strong correlation between LDA and search rankings. However, it’s little things like…
As I wrote on the Blue Sky Factory blog today, it’s Labor Day, a great opportunity to not only celebrate friends and family, but to also take a few minutes to help out someone you know who is looking for work. These days, with the unemployment rate knocking on the 10% door (and underemployment significantly…
Here’s an easy test to assess the value of any slide in a presentation, if the presenter is using slideware: Credit: Norvig’s Gettysburg Address in PowerPoint Would this slide make a decent blog post? Not the slide itself, per se, but whatever the content is that’s on it or that accompanies it. Would it make…
Yesterday, I was walking along the streets of Boston, and noticed the biannual dumping of perfectly good stuff by college students on the sidewalks and streets. Mind you, this isn’t just the dorm room poster collection or something – we’re talking furniture in like new condition, clothing, lights, etc. – things that people with less…
