Category: World of Warcraft
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Do you have a Golden Social Rolodex?
Are you familiar with the Golden Rolodex? It’s a sales expression as well as a human resources expression. The Golden Rolodex is your personal database, your personal set of connections and relationships that you’ve built over your career. When companies are looking to hire top talent in sales and executive functions, very often the Golden…
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What Eye of the Storm can teach us about strategy and execution
What Eye of the Storm can teach us about strategy and execution Over the past weekend, the weekly battleground in World of Warcraft was Eye of the Storm. For those who don’t play, Eye of the Storm is a lot like capture the flag games from your childhood. Your team, which is randomly assembled from…
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What World of Warcraft: Cataclysm can teach you about appreciation
The third expansion pack to the World of Warcraft franchise, Cataclysm, will be coming out this year. Everything that players have known and loved for the last 5 years is on the table for a re-write, from how characters work to the virtual places and hangouts where players have spent their time for half a…
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Strengths, weaknesses, tanks, DPS
Strengths, weaknesses, tanks, DPS I asked on Twitter the other day: “Assume you can do only one. Do you enhance your strengths or mitigate your weaknesses? Why?” The responses were amazing and overwhelming. BrianneVillano: @cspenn Enhance strengths so you can excel@something. Otherwise, you are working towards mediocrity. bryanrhoads: @cspenn Strengths! analogy – Jordan would always…
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The most basic business lesson taught by World of Warcraft
The most basic business lesson taught by World of Warcraft World of Warcraft’s Auction House is the in-game marketplace, the bazaar where players can sell virtual stuff to other players. Magical potions, plate armor, everything under the virtual sun gets traded millions of times a day. Auctions listed in the Auction House can last up…
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What World of Warcraft's Patchwerk Can Teach You About Recovering Morale
What World of Warcraft’s Patchwerk Can Teach You About Recovering Morale Last night, our guild downed Patchwerk, a giant abomination in Naxxramas, for the zillionth time. Patchwerk isn’t a challenge any more – in fact, he hasn’t been a challenge in a really long time. We bring our 10 man team in and in about…
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What World of Warcraft's Healing in Ulduar Can Teach You About Your Marketing Team
Over the weekend, my Warcraft guild managed to down 4 bosses (really big bad guys) in Ulduar. Two of the bosses posed two separate challenges for healers. One boss, a giant robot named XT-002, hands out lots of damage over a relatively long time to your entire team. Your healers must continuously refill the team’s…
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What World of Warcraft's Lunar New Year Can Teach You About Growth
In World of Warcraft, there are seasonal holidays that roughly correspond to real world holidays. One of these holidays is Lunar New Year. In the Warcraft version of the holiday, in addition to fireworks, there’s a quest to defeat a gigantic two-headed demon named Omen. Last year, I and the friends I play with took…
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What World of Warcraft can teach you about customer quality
One of my favorite parts of World of Warcraft is the in-game marketplace known as the Auction House. Inside the AH, you can see relatively free markets at work with minimal regulation by the game’s owners. You can especially see how market forces create supply and demand, and if you’re good at understanding human nature,…