Category: Training

  • You Ask, I Answer: Tips for Offering Workshops and Trainings?

    Summary In today's episode, I walk through how to build, price, and deliver workshops and trainings that people will actually pay for. Here's what this means for you. You'll get a clear framework to decide whether your topic deserves a paid workshop and how to structure it so attendees walk away with real value. You'll…

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  • You Ask, I Answer: Making Instructional Screencasts?

    Thomas asks, “What tool do you like to use to record your computer screen? Looking to make an instructional video and I want to show the steps on the screen as I go.” Without a doubt, Techsmith Camtasia. It’s the best tool for the job, especially if you want to do more interactive stuff like…

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  • You Ask, I Answer: Where Do You Go To Get Smarter?

    Jeremy asks, “Who are your communities? Where do you go to get smarter?” In the context of business and marketing, getting smarter in a useful way requires focused learning. Once you’ve become competent in the basics, you need focused lines of inquiry in order to grow. It’s very difficult to just “get smarter” in general…

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