What is the future of…? The top question I was asked at this year’s Orbit Media Content Jam, in sessions, in hallways, at meals, was some variation of “What’s the future of [thing]?”. Agencies. Marketing. Content. Truth. Fill in the blank with any topic, and that was the question, especially as it relates to generative…
Summary In today's episode, I break down why Klarna dropped 1,200 SaaS providers like Salesforce to build their own AI-powered CRM and what this signals about the future of software. Here's what this means for you. The build versus buy equation is tilting dramatically in favor of building your own software, which means the traditional…
Was there any surprise that AI literacy is the fastest rising skill right now? No, not at all. But what else is interesting is that other skills are AI-adjacent. Being good at AI means being good at : – Conflict mitigation, both from a change management perspective and even in working with AI and prompting…
In this episode, master the essential levels of product market fit to recession-proof your business. You will learn the critical differences between “done for you,” “done with you,” and “done by you” service models. You’ll discover how offering all three levels can expand your customer base and stabilize revenue in any economy. You will explore…
Summary In today's episode, I walk through the three levels of product market fit, done for you, done with you, and done by you, and why your business needs offerings at every level. Here's what this means for you. You gain a simple framework for matching customer budgets to services during economic uncertainty without resorting…
Summary In today's episode, I share a quick and dirty prompting hack, adding the question "what, if anything, did I miss?" to the end of your prompts so AI surfaces the blind spots you cannot see. Here's what this means for you. You gain a remarkably simple technique for uncovering overlooked competitors, hidden risks, forgotten…
Summary In today's episode, I break down GRPO (Group Relative Policy Optimization), the technique DeepSeek created to make AI reasoning models dramatically more efficient by letting the model do its own preference checks during training. Here's what this means for you. You gain the ability to access state-of-the-art reasoning AI for free on nearly any…
