Category: Security

  • So What? Why marketers should care about CloudFlare

    Summary In today's episode, I walk through what Cloudflare is and how it works as a content delivery network that sits between websites and visitors. Here's what this means for you. You'll discover how a CDN can dramatically speed up your site, block malicious traffic, and improve your Google search rankings without needing deep technical…

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  • You Ask, I Answer: Stopping Misuse of AI?

    Summary In today's episode, I tackle how to keep bad actors from weaponizing AI and explain why the technology itself is neither magical nor uniquely dangerous. Here's what this means for you. You gain a grounded mental model of AI as straightforward math, which frees you to evaluate real risks and practical uses without falling…

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  • Do Something With Your Marketing: Clean Up Access Rights

    Summary In today's episode, I walk you through a simple but often-overlooked marketing task: auditing user access across all your marketing technology platforms. Here's what this means for you. You'll protect sensitive data and stay ahead of regulations like CCPA and GDPR by making sure only authorized people can reach your systems. You'll also learn…

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  • You Ask, I Answer: Marketing Top Data Challenges of the Future

    Aditya asks, “What do you see as the top data challenges facing marketers in the next couple of years?” While it’s difficult to accurately predict anything today, given the rate of technological change, there’s one sea change already underway that marketers are failing at, and will only get worse. Watch the video to learn what…

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  • Passwords are not enough

    How secure are your digital assets? With the massive database compromises of sites like Gawker and its associated properties, both individuals and groups are finding that passwords aren’t enough. But what’s a realistic alternative or supplement? Here’s one. Do you see this little gadget attached to my keychain? It’s a World of Warcraft authenticator. It’s…

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