Sampurnakumar asks, “What level of data quality do you need for AI to be successful? Does it require the best data and best data usage to solve problems?” One of the problems with AI, conceptually, is that it’s seen as this mysterious entity that we don’t fully understand. Any qualified AI practitioner should immediately debunk…
Summary In today's episode, I tackle a listener's question about the level of data quality required for AI success, reframing the issue as one of risk tolerance rather than perfection. Here's what this means for you. You'll gain a practical framework for evaluating whether your data is good enough by comparing AI to something as…
Maria asks, “I need to create a zip code territory map with each area represented by a different color (that I can pick). It will be exported as a graphic file. Are there any free/low cost options for this that are easy to use?” Download all the ZIP codes from the USPS/Data.gov and then code…
Mike asks, “My former partner/creative director is looking for a layman-accessible tool for doing cool animations with simple data sets. (Think Hans Rosling.) Do you know any tools or people who can make information beautiful?” There are tons of tools out there that do data animations. I’d suggest looking at Google’s Data GIF Maker as…
Courtney asks, “How many web sessions (or users) would you need to send to a website for the results to be significant?” At first, I thought this question was about A/B testing, which has a whole range of statistics for it. But Courtney is actually asking about how many visitors you need for web analytics…
Summary In today's episode, I unpack a listener's question about forecasting multiple targets and using multi-objective optimization inside IBM Watson Studio Auto AI. Here's what this means for you. You'll see why Auto AI hits hard limits on time series and multi-objective work, and you'll get a practical workaround that turns those limitations into results.…
At my MPB2B talk this week, one of the attendees (I didn’t get their name) asked, “What are your suggestions for visualizing qualitative data in dashboards?” First, you can render some of it as-is; in text, for example, one of the most popular and least helpful visualizations is the word cloud. Second, all qualitative data…
Summary In today's episode, I break down RFM analysis and explain why it is the single most valuable data analysis a small business can perform. Here's what this means for you. You gain a simple, repeatable method for identifying your most valuable customers and the ones with hidden revenue potential, even with nothing more than…
