Category: Awakening
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2022: Year of the Yang Water Tiger
It’s the Lunar New Year, and the coming year is the Yang Water Tiger. Let’s deconstruct what this means. Every year in the Chinese Zodiac – which is used by many Asian cultures – is characterized by an energy, an element, and an animal. Disclaimer To be clear, since we’re normally talking data and analytics…
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Mind Readings: Why Many Diversity Efforts Fail
There are four levels of diversity and inclusion in terms of what outcomes we should realistically expect. Only one of the four is achievable. Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it here! Subscribe to…
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Mind Readings: The Language of Our Goals
This week, I was talking to a friend about some of her career and life goals, and the way she used language to describe her goals told me she has little chance of achieving them. Learn what I heard and the way I’d reframe those goals. Can’t see anything? Watch it on YouTube here. Listen…
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My Three Words for 2022
One of my favorite exercises that I’ve performed every year since he first introduced it is Chris Brogan’s Three Words. Rather than create resolutions which are difficult to keep, the three words exercise puts together three words that form your mantra for the coming year. My twist on it is to restrict it to just…
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Mental Injury
Let’s talk a bit more about mental health for a moment. We tend to use the term mental illness as a fixed state term – it’s something that describes who you are rather than a transitory state, and that can be harmful. Sometimes illness is part of identity, to be sure – anyone with any…
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The Basic Truth of Mental Health
Have you ever been sick? Caught a cold, had the sniffles, ate something bad, maybe got injured? Sure. I can’t think of anyone besides people who have completely offline immune systems who hasn’t gotten sick at least once in their lifetime. Can you? How do we treat those people? Well, they’re just ordinary people like…
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Why Do I Love Data So Much?
Kate asks, “Why do you have such a fixation on data?” This is a more interesting, philosophical question than it might first appear. Yes, I emphasize data a great deal in my work; my company, Trust Insights, is rooted in data-driven marketing. But where did this all come from? A significant part comes from my…
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Simple Is Not The Same as Easy
Simple is not the same as easy. Many people conflate the two, as though they were synonyms, when they’re really not. Let’s dig into why. Easy is… well, easy. Easy is the minimum amount of effort needed to produce a maximum result. You’re after disproportionate returns on your investment. How to get rich quickly, how…
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Rain Boots, Slides, and Strategy
When it’s raining really hard outside and you need to go walking around, what’s your strategy for dealing with wet feet? Some people put on galoshes or heavy rain boots to keep their feet dry. Some people take off their shoes and socks and just go out in slides. The first strategy is a resistance…