Why Creators Should Automate AI Inputs, Not Outputs
As a creator, thinker, or knowledge worker: Use AI to automate your outputs, and you’re likely to get weaker. Use AI to automate your inputs, and you’re likely to get stronger.
As a creator, thinker, or knowledge worker: Use AI to automate your outputs, and you’re likely to get weaker. Use AI to automate your inputs, and you’re likely to get stronger.
Summary In today's episode, I walk through how to safely feed unstructured customer feedback like reviews and support tickets into language models to extract marketing insights without compromising data privacy. Here's what this means for you. You'll get a clear three-step approach that protects sensitive customer data while still letting you mine feedback for actionable…
AI is a pay cut for you, the human. It’s tempting to take the easy route and talk about a stagnant job market, or tech companies using AI as a cover for large scale job cuts, but that’s not what I’m talking about here. A decade ago, Katie Robbert and I worked at a PR…
Summary In today's episode, I explore how to prevent junior employees from using AI as a crutch and losing their foundational critical thinking skills. Here's what this means for you. You learn that AI misuse in the workplace usually stems from culture and leadership messaging rather than from the technology itself. You'll also learn these…
Western #AI companies: “Protect us from Chinese AI companies!” Also Western AI companies: “NO you can’t use our models for cybersecurity” Hugging Face ended up using Z.ai GLM-5.2 to defend itself from OpenAI rogue models: https://huggingface.co/blog/security-incident-july-2026 Whenever you hear a Western politician talking about banning/regulating open weights models, it’s because a broligarch has his hands…
Summary In today's episode, I explore how to restructure your hiring practices now that AI easily passes entry-level practical tests and assessments. Here's what this means for you. You gain concrete interview techniques that catch candidates who rely on AI to bluff their way into roles. You'll also learn these concepts: how specific behavioral questions…
Tell AI what wins. One of the things that will degrade AI performance the most – and silently – is conflicting instructions where the AI has to determine what you mean. If you look at the reasoning traces (internal chat) when you give conflicting instructions, you’ll see AI models literally chasing their tails. It looks…
Summary In today's episode, I walk through a three-layer framework for training large language models to capture a specific brand voice instead of sounding like generic corporate copy. Here's what this means for you. You gain a repeatable system that combines good and bad examples, prompts aligned to how models think, and quantitative QA loops…
_Almost Timely News: 🗞️ What Would A Purely AI-Generated Newsletter Look Like? (2026-08-30) :: View in Browser_ The Big Plug ✍️ Enroll in my new course, AI for Writers and learn how to make AI write better. Content Authenticity Statement 100% of this week’s newsletter was made by me, the human, BUT you will see…
Disclosure: 100% of this document is AI-generated, made by GLM-5.3-Flash on DeepInfra using the OpenCode harness. The silent stretch where your customers go dark Somewhere in your CRM right now sits a customer who bought from you almost a year ago. They opened everything you sent them for the first few weeks after the purchase.…