Summary In today's episode, I break down how generative AI large language models process your prompts by walking through tokenization and embeddings using a newspaper writer's room analogy. Here's what this means for you. You gain a clearer mental model of why prompt structure, detail, and word order matter when working with tools like ChatGPT.…
Almost Timely News: 🗞️ The Future of Work in an AI World (2025-01-19) :: View in Browser The Big Plug 🚍 Download my new 2025 Marketing and AI Trends Report, free! Content Authenticity Statement 100% of this week’s newsletter was generated by me, the human. Learn why this kind of disclosure is a good idea…
In today’s episode, you’ll witness the crucial step of transforming your AI-generated code into a functional application. You’ll learn how to guide the AI through a structured process of writing and refining code, using the project map and best practices you developed earlier. You’ll gain insights into an iterative approach to debugging and ensuring your…
Summary In today's episode, I walk through how to use generative AI to actually write the code for a Wordle-style game as part four of a software-building series. Here's what this means for you. You'll gain a practical workflow that lets a non-developer guide AI from blank files all the way to a deployable app…
In today’s episode, you’ll learn how to frame out your software application using a structured chain of thought approach with your chosen AI model. You’ll see how to use the requirements and best practices you developed in previous steps to guide the AI in creating a detailed project map. You’ll also learn to challenge the…
Summary In today's episode, I walk through part three of a five-part series on using generative AI to build a Wordle-style game by framing out the app architecture with Google Gemini. Here's what this means for you. You'll gain a repeatable process for transforming vague software ideas into a structured project map without writing a…
In today’s episode, you’ll discover how to build a library of best practices for your AI-powered software project, using the Trust Insights RAPPEL framework. You’ll learn how to leverage generative AI tools like Google’s Gemini or Anthropic’s Claude to define the optimal technologies and coding practices for your application, even if you are not a…
Summary In today's episode, I walk through part two of building a puzzle game app as a non-technical marketer, focusing on library construction and best practices documents for an AI coding assistant. Here's what this means for you. You'll learn how to compile a comprehensive knowledge base of coding best practices that preloads your AI…
In today’s episode, you’ll learn the first step in building a software application using generative AI: requirements gathering. You’ll see how a marketer like you can use AI to create interactive content that captures your audience’s attention in ways that typical content can’t. You’ll benefit from the RAPPL framework to guide the AI in developing…
Summary In today's episode, I walk through part one of a five-part series on using generative AI to build software applications, focusing on the requirements gathering phase through a fun emoji-guessing game project. Here's what this means for you. You discover how marketers can leverage AI to create interactive content that defies summarization and captures…
