Month: February 2010

  • What World of Warcraft can teach you about customer quality

    One of my favorite parts of World of Warcraft is the in-game marketplace known as the Auction House. Inside the AH, you can see relatively free markets at work with minimal regulation by the game’s owners. You can especially see how market forces create supply and demand, and if you’re good at understanding human nature,…

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  • The danger of the dabbler

    Reading this blog post by Mr. Brogan, something bubbled up from years of martial arts training. Chris argues that the goal is the focus, not the method. Kenpo karate is the method, kicking the other guy’s ass is the goal. If you threw out all your methods, the goals would still be there. Well, sometimes.…

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  • Why you should install MY iPhone app

    Yes, folks, download my iPhone app! (iTunes required) It’s got some AMAZING features that will make it stand out from every other iPhone app out there: It will regularly track your movements via GPS and silently upload them to my Google Earth master map, letting me watch wherever you are on the planet in real…

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  • BBC Commentary on the news

    Outrageously funny and sadly true. Hat tip to Mr. Brogan. Did you enjoy this blog post? If so, please subscribe right now! Enjoyed it? Please share it! | More Get this and other great articles from the source at www.ChristopherSPenn.com

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  • Your ACE in the hole: Energize!

    We talked last time about what marketing, sales, and product & service groups are supposed to manufacture. Let’s talk about the verbs that go with them, so that you have an idea if what you’re doing is in alignment with those verbs, and one verb in particular. Quick review: Marketing takes audience and makes qualified…

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  • So, where am I headed next?

    Well, let me tell you… Yep, to Blue Sky Factory, an email marketing provider, as Vice President of Strategy and Innovation. Did you enjoy this blog post? If so, please subscribe right now! Enjoyed it? Please share it! | More Get this and other great articles from the source at www.ChristopherSPenn.com

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