Month: July 2021

  • How To Determine Whether Something is a Trend

    How do you know whether something is a trend or not? First, we need to define a trend. A trend is: a general direction in which something is developing or changing Second, we should mathematically define and be able to detect a trend. Trend analysis (and any kind of statistical analysis) is generally not something…

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  • Is SEO Out of Reach For Small Businesses?

    Leah asks, “Is SEO out of reach for small businesses?” This is an interesting question, because the answer keeps changing. A year ago I would have firmly said no, SEO is completely within reach of every business, large or small. Six months ago I would have said that the very best SEO technologies are definitely…

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