Category: Jedi mind tricks

  • Doing More With Less

    Doing More With Less I had the pleasure and privilege to present at the Web 2.0 Open conference in New York City recently on the topic of Doing More With Less, a topic near and dear to everyone. The session itself is based on so much of what I’ve learned from Mark Davis of the

    Continue reading →

  • What Seinfeld can teach you about social media

    Seinfeld. The show about nothing, or so it was billed, but one of the most successful shows in the world. I’ve spoken at conferences before and asked audiences when Seinfeld was on. More than a decade after it went off the air, people still remember what station it was on, what day of the week

    Continue reading →

  • Fighting museum syndrome

    Ever heard of the marketing problem known as museum syndrome? Probably not since I just made that up. Museum syndrome is simply this: an individual masterpiece in an art museum is a wonder to behold. When you place a masterpiece against a wall with dozens of other masterpieces, your ability to appreciate that one piece

    Continue reading →

  • A bottle of awesome

    I had a conversation recently with a friend after she’d gone for a long drive along the lakeshore with her favorite music cranked to 11, and she expressed the rather fervent wish that she could somehow bottle the way she felt, but couldn’t. The thing is, you very much can do so, you very much

    Continue reading →

  • Is anyone stealing your stuff?

    Matt Mason, author of the Pirate’s Dilemma, pithily says, Piracy is a market signal. Piracy indicates that something is sufficiently valuable enough that it’s worth stealing. It’s worth making an illegal copy and spreading without compensating the creator. Do you want the most accurate, unbiased, unmanipulated measure of how popular and valuable something is? Go

    Continue reading →

  • We can become the company we keep

    “A man is known by the company he keeps.” – Coverdale, 1541 A proverb with roots that go back to ancient Egypt, this bit of wisdom takes on a new face and new life in the 21st century. You see, in decades, centuries, and millennia past, you were more or less confined to your class.

    Continue reading →

  • The case for not instant

    Kate Carruthers tweeted: @cspenn time is all about perception anyway – we’re going nuts & getting cranky at microwaves because they are too slow, it’s madness There’s a particular state of mind that you can cultivate that can open a lot of doors and relax your mind, but our continued focus on instant – better,

    Continue reading →

  • What your eye doctor can teach you about web design

    One of the biggest problems with design, especially web design, is that we have a nearly impossible task of trying to use words to describe design. For example, if I say light blue, what color comes to mind? Is it the light blue of an early morning sky? The light blue of a flower? The

    Continue reading →

  • April 2 is International Mark All As Read Day

    How many blog posts haven’t you read yet? How many podcasts haven’t you listened to yet? How many messages in your inbox are just languishing there? Some of them are landmines. After all, yesterday was April Fool’s Day, but you might not get to those April 1 blog posts in your RSS reader for a

    Continue reading →

  • How You Fight Tells Me Who You Are

    How You Fight Tells Me Who You Are A lot of your personality is revealed when you take up arms against someone else, whether in self defense or aggression. How you fight, your particular fighting style, reveals your traits – strengths, weaknesses, identity. After all, in a fight, you’re tapping into your most primal traits.

    Continue reading →