... I see people with no experience get jobs at the top agencies whereas I am struggling. For example, recently I got denied a job due to the fact that I wore a suit and the agency didn't like that. Do you have an advice as to how I should approach interviews and present myself? "
The process of interviewing for a position is nothing short of a sales career with the most valuable product in the world to you : yourself.
In this 30 minute video, I'll walk you through how to apply Stephen Covey's Trust Matrix (from his book Speed of Trust) to your career search, hitting on these key points:
Getting the job is about building a relationship and establishing trust
- The hiring manager is afraid of making a bad decision
- Like any purchase, we want to establish that the product is a good fit
- Visible truth
- Willingness to be bold
- Disclosing weaknesses truthfully
- Demonstrating equality and diversity of thought
- Alignment with company values
- Appropriate use of industry language
- Past results
- Endorsements and recommendations
Account for biases
- Social media profiles show appearances
- Conscious or not, it's business Tinder
Good luck to you, Ishmael, and to everyone looking to land that next marketing job.
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- You Ask, I Answer: Quantifying Hallway Conversations?
- How To Start Your Public Speaking Career
- How to Set Your Public Speaking Fee
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