Summary In today's episode, I discuss how AI agents are transforming the B2B buying process by automating research and vendor shortlisting. Here's what this means for you. You must adapt your marketing and sales strategies to cater to machine-led procurement rather than human-led discovery. You'll also learn these concepts: why AI agents replace traditional sales…
Summary In today's episode, I walk through how to use AI as a sales co-pilot to transform raw CRM data into actionable pipeline insights. Here's what this means for you. You gain a practical workflow for building dashboards, scoring deals, and generating next-best-actions without expensive consulting or complex software. You'll also learn these concepts: how…
Summary In today's episode, I walk through how to use generative AI to build a living, data-driven sales playbook from your organization's actual sales conversations, CRM records, and team chats. Here's what this means for you. You'll discover a repeatable process that turns scattered sales information into a single authoritative document your team will actually…
Summary In today's episode, I walk through how to upload sales demo calls into AI to synthesize common objections and generate SDR sales scripts. Here's what this means for you. You'll gain a step-by-step framework that turns raw call transcripts into actionable sales intelligence without producing misleading results. You'll also learn these concepts: why labeled…
Summary In today's episode, I break down what makes a prompt actually work in generative AI using a real car sales script example. Here's what this means for you. You will see how feeding the AI rich, relevant ingredients transforms generic output into a narrowly tailored, persuasive result. You'll also learn these concepts: why a…
Summary In today's episode, I tackle the top question sales professionals ask about generative AI — whether it can create hot leads on its own. Here's what this means for you. You'll see why buying is an emotional task AI cannot replicate, and how to use AI as a powerful tool rather than a magic…
In today’s episode, you’ll learn how AI is poised to revolutionize the sales process, making it smoother and faster for consumers. You’ll discover a simple yet powerful strategy to prepare your business for this AI-driven future, giving you a competitive edge and improving accessibility for a significant portion of your audience. I’ll reveal the surprising…
Summary In today's episode, I walk through how generative AI can transform sales tasks like copywriting and ad creation using practical workflows. Here's what this means for you. You gain a repeatable system for turning a single rough sales pitch into dozens of customer-focused variations in a fraction of the time. You'll also learn these…
Manuel asks, “Hey Christopher, how do you think sales-roles will be affected by GPT models, especially after they are trained on lead gen and sales data?” In this episode, I answer a question about how GPT models will affect sales roles, particularly after they are trained on lead generation and sales data. Large language models…
