Tag: Twitter

  • Who to follow: serendipity or segmentation?

    One of the most hotly contested discussion topics at PodCamp NH this past weekend was the question of who to follow on social networks like LinkedIn and Twitter. As has been discussed many times before, some people believed in casting a wide net and following many, while others believed in being highly selective and following…

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  • 5 Power Tips for Follow Friday

    A longtime tradition on Twitter is a weekly meme called Follow Friday, where on Fridays you recommend people to follow to your existing followers. Follow Friday is normally done by cramming as many usernames into a tweet as possible and somehow managing to shoehorn a #FF hashtag in there as well. Example: The problem with…

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  • Social rain part 2

    Social rain part 2 In the last post, we talked about how rain is formed, and why your sales and marketing efforts are like the formation of rain. As long as you’re bumping into other water droplets, you’ll eventually make rain… unless there isn’t enough water in the air. Then what? You have three choices:…

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  • Did you subscribe?

    When was the last time you heard a really great speaker? When was the last time you read a really insightful blog post? When was the last time you acted on a follow recommendation on Twitter or a LinkedIn connection? I’d bet recently. The beauty of social media is that there’s an infinite choice of…

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  • Twitpocalypse postponed due to vuvuzelas

    It’s true, as posted in the Twitter API group: as you’ve all probably noticed, with the world cup going on, twitter is experiencing record load. because of this, we’re moving the oauth switchover date to august 16, 2010. we want to make sure that you all have calm waters to test your new codebases where…

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  • Are you ready for the Twitpocalypse?

    UPDATED: Twitpocalypse postponed to August 31, 2010 Original: Are you ready for the Twitpocalypse? On June 30, 2010, Twitter will change forever. For many of you, your favorite widgets, sites, clients, and applications will shatter. Twitter will simply stop working for you in the way you’re used to. Why? Twitter announced a really, really long…

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  • The significance of being unfollowed by me

    I got an interesting question from Ethan Griffin via Twitter yesterday: @cspenn Quick question… Did you unfollow me on purpose? or is it one of those new fangled tools you have? The short answer: ascribe absolutely no significance to being followed or unfollowed by me. As I joked in response, if Jason Falls is the…

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  • How to power up your Twitter

    Watch this short 3 minute video to learn how to tie together Twiangulate, TweepML, and a text editor for maximum Twitter fun and power. Want to boost your following with people who have interesting things to say? Want to find new insights? Try out this method. It’s in HD, so full screen should give you…

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  • Marketing with direct experience

    Something that’s been on my mind a great deal lately is how to integrate more direct experience into everything we do, from marketing to advertising to life itself. One of the most critical things to understand in business is the difference between exoteric and esoteric, or obvious and hidden. Exoteric is exactly what it is…

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  • The Pareto Principle of Twitter Spam

    The Pareto Principle – 80% of something comes from 20% of something – is so often repeated that it’s cliche. It’s also true. The majority of your revenue comes from a minority of customers. The majority of your time spent on anything is focused on a minority of time sinks. and so forth. Twitter’s no…

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