In Episode 7 of the Marketing Automation Migration, we tackle debugging and the messy guts of a marketing automation system, including how wrong these sorts of projects can go:

If you’re not a technical person, or don’t understand technical people well, today’s video may not be helpful. If you’re watching this video series because this is a technology – marketing automation – that your organization needs, I’m available for hire through my employer, SHIFT Communications.

In the migration map, we’re now in the lighter blue section:

Marketing Automation Migration.png

In the next post in the series, once the bugs are worked out, we can pull the switch to convert over fully to the new system. Stay tuned!

Marketing Automation Migration Series


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