Building Trusted AI Systems: A Fireside Chat with IBM
AI for Marketers, Third Edition, Available Now!
Is AI still a mystery shrouded in an aura of mystique? Have you read report after report, article after article proclaiming its magical powers and wondered what exactly the big deal is? With every software vendor and services provider proclaiming that they too are an...2020 Rewind: Marketing and Machine Learning
2020 Rewind: Artificial Intelligence in Sales
You Ask, I Answer: Social Media Engagement and SEO?
Sofia asks, “Do social media likes, shares, and comments have an impact on SEO?” This is a tricky question to answer because the answer will be different for every company. Broadly, we’ve studied in the past and see no clear correlation, but...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
