Recently I had the opportunity and privilege to address the corporate marketers community with MarketingProfs in an Ask-Me-Anything forum. We spent an hour together tackling every manner of marketing question; by the end of the hour, we still had 50% of the questions left to address. I promised the community I’d get to the rest, so this next series of posts will be the answers to those remaining questions.
Today, let’s tackle this interesting question:
How can you tell if you have Classic or Universal Analytics? Also can you change Classic to Universal and not lose the historical data for that site?
Google Analytics has four versions of tag implementation:
- Classic Analytics
- Universal Analytics
- GTag
- Google Tag Manager
In this short video, learn what the differences are and which we should be using – and how to tell the difference:
Click here if you can’t see the video to watch it on YouTube.
Stay tuned – we’ll cover more of these AMA questions over the next few posts!
You might also enjoy:
- How to Set Your Public Speaking Fee
- The Evolution of the Data-Driven Company
- Best Practices for Public Speaking Pages
- How to Set Your Consultant Billing Rates
Want to read more like this from Christopher Penn? Get updates here:
 Get your copy of AI For Marketers (2019 Edition) |
