2020 Rewind: AI and SEO Applications
2020 Rewind: Marketing and Machine Learning
2020 Rewind: Artificial Intelligence in Sales
You Ask, I Answer: Creating Content for Search Engines?
Stephanie asks, “Should I be creating content for search engines or people?” With the advent of modern, AI-driven SEO, this is largely the same thing. Transformer-based natural language processing makes writing for people and writing for machines much...You Ask, I Answer: Understanding BERT’s Role in SEO?
Tara asks, “With the confirmation of BERT’s role in search ranking as Google DeepRank, could you explain more what this means?” BERT is a model, which is like saying it’s a blender or a frying pan. It’s how BERT is used that impacts our...AI for Marketers Book
In this all-new, completely-rewritten 2nd Edition of AI for Marketers, learn:
- What AI is and isn't
- 5 practical applications of AI in marketing
- Key questions to ask of any vendor claims about AI
- How to prepare your company and your career for AI
