Warning: this content is older than 365 days. It may be out of date and no longer relevant.

You Ask, I Answer: B2B Marketing Reports

Beth asks, “I’m looking for a killer marketing report that works for your leadership team. Anything you are willing to share or a direction you suggest I start looking would be super beneficial.”

This is a design thinking problem. You want to answer 6 questions to come up with the perfect report – and expect it to take a few iterations. Watch the video for the 6 questions.

You Ask, I Answer: B2B Marketing Reports

Can’t see anything? Watch it on YouTube here.

Listen to the audio here:

Download the MP3 audio here.


You might also enjoy:


Want to read more like this from Christopher Penn? Get updates here:

subscribe to my newsletter here


AI for Marketers Book
Take my Generative AI for Marketers course!

Analytics for Marketers Discussion Group
Join my Analytics for Marketers Slack Group!