I had the privilege of hanging out with Dave Thomas and the Salesforce Radian6 crew to talk about the basics of digital marketing, a distillation of many of the concepts found in my Marketing White Belt book. You can tune into the MP3 recording from the event and the slides below.


In a hurry? The webinar content starts about 4 minutes in.

Please consider buying the book, Marketing White Belt, here:

Marketing White Belt: Basics for the Digital Marketer
(link not working? click here)

A few other resources noted in the presentation…

Additional Links

Recommended Social Media Starting Books


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