For the first time in quite some time, I’m going on vacation. What’s different about this vacation, however, is that it will be entirely off the grid. I’m going up to northern Maine, to an area that does not have wireless coverage or Internet access, on purpose. (yes, there are still places like that in the world, though they’re increasingly rare)
While I am gone, I’m going to try a little experiment. Instead of new posts pre-written in advance or guest posts, both of which I’ve tried before, I am going to leave the blog as-is and use reruns on social media to see if anyone even notices the difference between old stuff and new stuff besides you, the hardcore fan that checks out whatever’s new every day (and thank you, may you have a restful week too).
All I’m going to do is program a week’s worth of content in Buffer, then see what happens in my web analytics. The 25 posts I will choose will be determined by Google Analytics, to see if there is more value in refreshing older stuff versus constantly creating new stuff. Of course, I will share my findings after I’m back from vacation.
I hope you have a wonderful week, and I will see you back here the week of July 28.
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Have a fantastic vacation! I’ll be interested to see what your results are. It is a tactic that both Michael Hyatt and Jay Baer use to drive traffic to their sites. Michael has written about his process before, queueing up his top posts based on Google Analytics.