Out sick today, but that’s okay. One thing that caught my admittedly drowsy eye was this – be aware of whitespace around words, especially links you create. Which will look better to a search robot, particularly one that isn’t terribly smart?
- Another post on the Financial Aid Podcast…
- Another post on the Financial Aid Podcast …
The answer is, the latter. Whitespace creates the distinct phrase with nothing interrupting it. Now, do I have definitive proof that this makes a difference? No. The one thing I do have proof of is that the whitespace makes it easier for me as a human to highlight that phrase and search on it.
Just a little something to think about. Please excuse me while I go back to bed …