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Marketing Keynote Speaker
Audiences demand more of events every year, but one demand is timeless: speakers who deliver value they can try out as soon as they return home. Learn why event planners and audiences get incredible value year after year from my talks.
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AI for Marketers Book
Few terms inspire more curiosity and fear than AI. In this all-new, completely-rewritten Second Edition of AI for Marketers: An Introduction and Primer, you'll learn what AI is and isn't, 5 practical applications of AI in marketing (with detailed examples and use cases), key questions you should be asking of any vendor that claims to have AI, and how to prepare your company and your career for an AI future. Get your copy now!
Recent Blog Posts
You Ask, I Answer: Understanding Generative AI Capabilities?
In today's episode, Allison asks about how widely understood generative AI is right now. I explain that while the category isn't well known, tools like ChatGPT are. I recommend focusing on capabilities over technical details when advocating adoption. There's still...
Almost Timely News, September 10, 2023: Avoiding AI Point Solutions
Almost Timely News: Avoiding AI Point Solutions (2023-09-10) :: View in Browser 👉 📕 Get my new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost 📕 👉 Watch the newest version of my talk, the Marketing Singularity, recorded live at...
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