leading-innovation-cspenn-portrait-book-cover.pngOne of the most used words in business — yet one of the least understood.

Everyone talks about being innovative. Every company has innovation buried somewhere in its corporate values, mission statement, or corporate vision. It’s slapped onto press releases and planted in headlines to drive traffic, the business equivalent of a small child screaming “look at me!” in the back seat.

Why is innovation important? What does it look like? How do we get there?

Enter the innovation formula and the Plus Path, tools to help you distill innovation’s core concepts with an easy-to-understand framework.

Not everyone is a creative genius. Not everyone can pull a rabbit out of a hat, create something from nothing, dream up fantastical new inventions. Believe it or not, I’m in that boat, just like most of you. I am less inventor, more tinkerer.

Tinkerers are different to inventors. Tinkerers take things and, ideally, make them better. The tinkerer looks at a plethora of different ideas and disciplines and finds ways to bring them together. A tinkerer is an innovator.

Learn what innovation looks like.

In this book, we’ll discuss how you can build similar successes in your life. This isn’t about mimicking me — to quote Oscar Wilde, you should “be yourself, because everyone else is already taken.” That said, my goal is for you to learn to apply ideas I’ve discovered to your own skills and aptitudes, then take these into your organization.

Discover how to build on your strategic position and architect a plan to infuse innovative practices throughout your organization.

I’ve called my innovation path the Plus (+) Path. When you use it, when you find it in your own life, you’ll unearth a clear path to career and organizational success.

Understand the strategic environments which foster it — and when it’s the wrong choice.

Leading Innovation will show you the path to building a scalable, innovative organization. Click the button below to buy your copy now.

Buy Leading Innovation now!

Note: Leading Innovation is also available on Amazon, but due to their 35% royalty structure for books over $9.99, it’s at a substantially higher price. Buy direct!

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