Warning: this content is older than 365 days. It may be out of date and no longer relevant.

Taxes pay for stuff. Think of taxes like a subscription. You pay more, but you get more in your subscription to Massachusetts™ than, say, you get in a New Hampshire™ subscription. It’s like comparing Netflix with Peacock. You pay less for Peacock but… you get a lot less in that subscription.

I got a mailer from Ohio the other day trying to entice small business owners to relocate there. The mailer was all about low taxes, and I was like, ok cool, you have a cheaper subscription, but you get almost none of what comes with a Massachusetts™ subscription like social services, bodily autonomy, fewer mass shootings, etc. I’m good with paying the higher fee for the Massachusetts™ subscription because I like the benefits I get with it.

And sure, taxes also pay for a lot of stuff I don’t use, but that doesn’t mean it isn’t useful to someone. I’ve never watched the British baking show or whatever on Netflix but it’s still included with my subscription and I don’t begrudge anyone who wants that show in the subscription. I pay for stuff in my Massachusetts™ subscription I don’t use, but I’m not complaining about it.


You might also enjoy:


Want to read more like this from Christopher Penn? Get updates here:

subscribe to my newsletter here


AI for Marketers Book
Get your copy of AI For Marketers

Analytics for Marketers Discussion Group
Join my Analytics for Marketers Slack Group!


Subscribe to My Free Weekly Newsletter

Subscribe to My Free Weekly Newsletter

Sign up now to the free Almost Timely Newsletter, released every weekend with the latest news about marketing, technology, analytics, data science, and AI.

  • This field is for validation purposes and should be left unchanged.

You have successfully subscribed to the Almost Timely Newsletter!