by Christopher S Penn | Sep 7, 2010 | Uncategorized
What’s the hottest trend in search engine optimization that you’ve never heard of (yet)? The folks over at SEOmoz have been doing a great series on Latent Dirichlet Allocation (LDA), which is a context-based algorithm for determining search relevance....
by Christopher S Penn | Jun 7, 2010 | Uncategorized
Optimize, optimize, optimize. The creed of the day. Search engine optimization. Email marketing optimization. Social media optimization. With all this optimization, you’d think that organizations would be sales and marketing machines, banging out the profits...
by Christopher S Penn | Feb 11, 2010 | Uncategorized
From the moment it launched, Google Buzz generated buzz: OMG another social network to manage OMG there’s too much noise OMG this is so redundant And for the early adopters, it’s exactly that and more. It’s noise. It’s clutter. It’s...
by Christopher S Penn | Jul 1, 2008 | Uncategorized
What’s the ultimate search engine optimization? The same thing that everyone has been saying for years – content. Good content rules all. One of my Student Loan Network coworkers came back from an SES (Search Engine Strategies) conference yesterday with an...
by Christopher S Penn | Jun 26, 2008 | Uncategorized
CNN is reporting that .sex domains may become available I wonder what you would expect to find at studentloan.sex and financialaid.sex… still, probably should buy them when they become available. Or MarketingOverCoffee.sex? Or PodCamp.sex? (eww) For that matter,...