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When was the last time you heard a really great speaker?

Why Awaken Your Superhero?

A funny thing occurred to me recently as I was redesigning this blog. (by the way, if you haven't stopped by the actual site lately, it's got a whole new look) There's a very specific reason why it's named Awaken Your Superhero - you're already a superhero. You have only to realize it, to awaken it within yourself.

What content are you sitting on?

I was going through my archives the other day, sifting out stuff that I didn't need to hold onto any more, and found some pretty amazing content collecting dust. I have hours and hours of video, text, and all kinds of media, some of which has never seen the light of day but is incredibly valuable. Other stuff used to be posted online, but has since vanished due to changes, time, even companies going out of business.

Are you ready for the Twitpocalypse?

UPDATED: Twitpocalypse postponed to August 31, 2010

Work-related: SocialSync leaves the nest

Why Personal Brand is Essential To Corporate Marketing Success

Plenty has been written about the pros and cons of employees engaging in social media at work, officially or unofficially. Plenty of people have gained and lost jobs through the judicious or indiscrete usage of social media and new media, but by and large, most corporations haven't truly accepted full employee participation in new media. Here's a slightly different perspective on personal brand, personal blogs, and corporate success:

What You Need to Succeed in Social Media

As both a practitioner and teacher of social media stuff, it's interesting to see what people ask for, what people ask to be taught, what other teachers view as important. Here's an unpleasant truth to social media:

Inbound Marketing Summit: Social Media ROI

If you missed it earlier this year, I presented at the Inbound Marketing Summit on the ROI of social media. Here's the session video. Enjoy!

What you need to do next in social media for success

What's next? Is it Google Wave? How should we be using Twitter? Which social networks should we be on? What's next?

Advanced Social Media Course is Live!

I'm proud to announce that after several months of very hard work and significant effort on the parts of the University of San Francisco and our instructors, the Advanced Social Media certificate course is now live and available to the world!