September 14, 2008

Give me a minute, please?

In the next 10 minutes, someone will die of leukemia.

June 25, 2008

How to Become a Social Media Expert

In the last blog post, I shared the old-school Japanese martial arts analogy of apprentice, journeyman, and master as it relates to social media. Here's the quirk in that particular analogy: because social media as a field is new and evolving, there really can't be any lifelong masters yet. So what's a social media practitioner to do, and how does one become an expert?