Getting stuff done (video)
A staff memo turned into a video on how to be more productive by chaining productivity ideas together.
August 18, 2010
June 25, 2010
What content are you sitting on?
I was going through my archives the other day, sifting out stuff that I didn't need to hold onto any more, and found some pretty amazing content collecting dust. I have hours and hours of video, text, and all kinds of media, some of which has never seen the light of day but is incredibly valuable. Other stuff used to be posted online, but has since vanished due to changes, time, even companies going out of business.
May 24, 2010
Mandatory viewing: Sir Ken Robinson at TED 2010
Mandatory viewing, especially if you're thinking at all about education and how badly we're failing the generations of students now in school. Read more at TED.com.
March 25, 2010
How hard can a brand hit?
One of the enduring misconceptions in marketing is that it takes a long time, a lot of work, and a lot of resources to truly empower a brand, to make it stick in your head, and to eventually be a part of your mental calculus when you go to buy something later on.
February 24, 2010
How to power up your Twitter
Watch this short 3 minute video to learn how to tie together Twiangulate, TweepML, and a text editor for maximum Twitter fun and power. Want to boost your following with people who have interesting things to say? Want to find new insights? Try out this method. It's in HD, so full screen should give you the best results.
February 1, 2010
So, where am I headed next?
Well, let me tell you...
November 13, 2009
Financial Literacy presentation at MASFAA
Here's a recording of a financial literacy presentation I did for the Massachusetts Association of Student FInancial Aid Administrators. Please watch this with a friend or colleague present and do the exercises together for maximum benefit!
November 12, 2009
Inbound Marketing Summit: Social Media ROI
If you missed it earlier this year, I presented at the Inbound Marketing Summit on the ROI of social media. Here's the session video. Enjoy!
September 26, 2009
Fighting museum syndrome
Ever heard of the marketing problem known as museum syndrome? Probably not since I just made that up. Museum syndrome is simply this: an individual masterpiece in an art museum is a wonder to behold. When you place a masterpiece against a wall with dozens of other masterpieces, your ability to appreciate that one piece becomes more difficult. Consumers have a finite amount of attention they can spend at any one time and place, and if you're fortunate enough to be the recipient of that attention (fleeting thought it is), you need to help the consumer appreciate what's in front of them.
September 25, 2009
Jonathan Zittrain's Random Acts of Kindness
A great TED talk that's worth your 18 minutes. Let it inspire you and make you laugh!
Book me to speak at your next conference, trade show, or event and I'll help you awaken your audience!
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