August 2, 2010

Reminders of past successes to power your future

Ever had a day when you felt off, when you weren't accomplishing what you needed to accomplish, or worse, felt as though you didn't have the ability or capability to accomplish?

July 30, 2010

Solving the marketing frustration of knowing too little or too much

Sunripening grapesChel Wolverton wrote a great blog post the other day about marketers spending too much time consuming, studying, and theorizing, but not enough time doing.

July 25, 2010

What the martial arts teach us about marketing basics

DJ Waldow asked:

July 13, 2010

Throwing mattresses and social media

DoorOne of my favorite learning and teaching metaphors comes by way of both the martial arts and Quantum Teaching (Amazon link). Imagine for a moment that the knowledge you have to impart to students is in the shape of a mattress. Imagine that it's immutable, meaning you can't magically shrink it or carve it up.

April 27, 2010

What your personal brand can learn from the legend of the ninja

What your personal brand can learn from the legend of the ninja

March 29, 2010

Exoteric, esoteric, and surviving in the knowledge economy

There are fundamentally two types of secrets in the world.

March 17, 2010

What marketing can learn from martial arts mistakes

One of the "secrets" that one of my teachers, Ken Savage of the Winchendon Martial Arts Center, says is that if a technique is not working, something in the previous step went wrong. If a throw isn't working, perhaps your footwork or positioning in the entry was wrong. If a kata (pre-arranged routine) isn't working at a certain point, rewind just one step to see if there's something that can be adjusted there, some effect that can be repaired so that the chain reaction of mistakes subsequent to the initial error can be prevented.

March 15, 2010

Ninja Mind Control Trick

So much of what we perceive is defined by subtle cues and clues. Ever heard the cliche that clothes make the man? Like many cliches, it's mostly true. The clothes you wear do indeed change the perceptions of others, controlling at least the initial impression, the blink, that you make. That's just the tip of the iceberg, though.

February 26, 2010

The reason why your personal brand sucks

Mitch Joel recently highlighted the army of clones out there that are all trying to use the same personal brand, thus more or less killing personal branding. He's dead on. Go search for the number of social media experts on Twitter to see just how much personal branding has turned into Attack of the Clones.

November 25, 2009

Why Serendipity Shouldn't Matter

Why Serendipity Shouldn't Matter