Category: Content
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You Ask, I Answer: Content Marketing Measurement Formula?
Sunny asks, “How to create an argument (using data) that a piece of content is “working”. Is there a go-to formula you can pull to say – yes, kinda/sorta, needs work, or nope?”” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows…
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You Ask, I Answer: Qualitative and Quantitative Content Marketing Metrics?
Susan asks, “Which is better for measuring content marketing, qualitative or quantitative metrics?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for watching the video. Christopher Penn…
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You Ask, I Answer: TikTok and Content Marketing?
Ann asks, “How does TikTok indirectly or directly affect content marketing?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for watching the video. Christopher Penn 0:13 In…
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You Ask, I Answer: Content Marketing Management Mistakes?
Ann asks, “Name one or two mistakes people make while managing a content marketing team?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for watching the video.…
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You Ask, I Answer: Content Awareness vs Consumption?
Ann asks, “Does it matter if people consume the content or is it enough for them to notice it?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute…
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You Ask, I Answer: How to Make Epic Content Marketing?
In today’s episode, Brian asks the very interesting question, “what do you try to do with your content marketing to make it epic?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it here! Subscribe to my…
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You Ask, I Answer: What Makes Epic Content Marketing?
In today’s episode, Brian asks, “What do you think make some content marketing epic?”” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it here! Subscribe to my weekly newsletter for more useful marketing tips. Find older…
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You Ask, I Answer: Predictions for the Future of Content Marketing?
In today’s episode, Brian asks, “any predictions on what might happen with content marketing in the next 10 years?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it here! Subscribe to my weekly newsletter for more…
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You Ask, I Answer: Most Important Content Marketing KPIs?
In today’s episode, Brian asks, “In your opinion, what are the most important or insightful data points to track to ensure that your content marketing is effective?”” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it…
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You Ask, I Answer: Changes in Content Marketing?
In today’s episode, Brian asks, “how have things changed since you started content marketing?” Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio here. Got a question for You Ask, I’ll Answer? Submit it here! Subscribe to my weekly newsletter for more useful marketing tips. Find older…
