Comments on: Solving the marketing frustration of knowing too little or too much http://www.christopherspenn.com/2010/07/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/ Fri, 10 Feb 2012 02:20:00 +0000 hourly 1 By: Karilee - Marketing/Tech Coach http://www.christopherspenn.com/2010/07/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/#comment-5653 Karilee - Marketing/Tech Coach Sat, 31 Jul 2010 04:48:09 +0000 http://www.christopherspenn.com/2010/07/30/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/#comment-5653 Absolutely! The whole focus of my marketing coaching practice is to move my clients to ACTION. Yes, of course I teach techniques, particularly in my new series of live Web-Powered Marketing Workshops, but all the knowledge in the world brings no leads in. <br><br><b>Imperfect knowledge + ACTION > perfect knowledge any day.</b><br><br>In my workshops and group coaching, I push lots of "try it right now with your site" practice, to move learners past theory and into motion.<br><br>I agree with your definition of the "marketer who has more than enough theory, but not enough practice", and I'd add that a significant factor is frequently fear. Often fear of failure. Unfortunately, in marketing, particularly for small businesses, failing to take action guarantees that failure anyhow. Absolutely! The whole focus of my marketing coaching practice is to move my clients to ACTION. Yes, of course I teach techniques, particularly in my new series of live Web-Powered Marketing Workshops, but all the knowledge in the world brings no leads in.

Imperfect knowledge + ACTION > perfect knowledge any day.

In my workshops and group coaching, I push lots of “try it right now with your site” practice, to move learners past theory and into motion.

I agree with your definition of the “marketer who has more than enough theory, but not enough practice”, and I'd add that a significant factor is frequently fear. Often fear of failure. Unfortunately, in marketing, particularly for small businesses, failing to take action guarantees that failure anyhow.

]]> By: Karilee - Marketing/Tech Coach http://www.christopherspenn.com/2010/07/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/#comment-5720 Karilee - Marketing/Tech Coach Sat, 31 Jul 2010 04:48:09 +0000 http://www.christopherspenn.com/2010/07/30/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/#comment-5720 Absolutely! The whole focus of my marketing coaching practice is to move my clients to ACTION. Yes, of course I teach techniques, particularly in my new series of live Web-Powered Marketing Workshops, but all the knowledge in the world brings no leads in. <br><br><b>Imperfect knowledge + ACTION > perfect knowledge any day.</b><br><br>In my workshops and group coaching, I push lots of "try it right now with your site" practice, to move learners past theory and into motion.<br><br>I agree with your definition of the "marketer who has more than enough theory, but not enough practice", and I'd add that a significant factor is frequently fear. Often fear of failure. Unfortunately, in marketing, particularly for small businesses, failing to take action guarantees that failure anyhow. Absolutely! The whole focus of my marketing coaching practice is to move my clients to ACTION. Yes, of course I teach techniques, particularly in my new series of live Web-Powered Marketing Workshops, but all the knowledge in the world brings no leads in.

Imperfect knowledge + ACTION > perfect knowledge any day.

In my workshops and group coaching, I push lots of “try it right now with your site” practice, to move learners past theory and into motion.

I agree with your definition of the “marketer who has more than enough theory, but not enough practice”, and I'd add that a significant factor is frequently fear. Often fear of failure. Unfortunately, in marketing, particularly for small businesses, failing to take action guarantees that failure anyhow.

]]> By: Karilee - Marketing/Tech Coach http://www.christopherspenn.com/2010/07/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/#comment-5652 Karilee - Marketing/Tech Coach Fri, 30 Jul 2010 21:48:09 +0000 http://www.christopherspenn.com/2010/07/30/solving-the-marketing-frustration-of-knowing-too-little-or-too-much/#comment-5652 Absolutely! The whole focus of my marketing coaching practice is to move my clients to ACTION. Yes, of course I teach techniques, particularly in my new series of live Web-Powered Marketing Workshops, but all the knowledge in the world brings no leads in. <br><br><b>Imperfect knowledge + ACTION > perfect knowledge any day.</b><br><br>In my workshops and group coaching, I push lots of "try it right now with your site" practice, to move learners past theory and into motion.<br><br>I agree with your definition of the "marketer who has more than enough theory, but not enough practice", and I'd add that a significant factor is frequently fear. Often fear of failure. Unfortunately, in marketing, particularly for small businesses, failing to take action guarantees that failure anyhow. Absolutely! The whole focus of my marketing coaching practice is to move my clients to ACTION. Yes, of course I teach techniques, particularly in my new series of live Web-Powered Marketing Workshops, but all the knowledge in the world brings no leads in.

Imperfect knowledge + ACTION > perfect knowledge any day.

In my workshops and group coaching, I push lots of “try it right now with your site” practice, to move learners past theory and into motion.

I agree with your definition of the “marketer who has more than enough theory, but not enough practice”, and I'd add that a significant factor is frequently fear. Often fear of failure. Unfortunately, in marketing, particularly for small businesses, failing to take action guarantees that failure anyhow.

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