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	<title>Comments on: How to calculate your social media influencer value</title>
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	<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/</link>
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		<title>By: Vanessa Oler</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5380</link>
		<dc:creator>Vanessa Oler</dc:creator>
		<pubDate>Wed, 23 Sep 2009 18:14:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/#comment-5380</guid>
		<description>Excellent piece -- timely, too! Thank you.</description>
		<content:encoded><![CDATA[<p>Excellent piece &#8212; timely, too! Thank you.</p>
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		<title>By: TimWalker</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5379</link>
		<dc:creator>TimWalker</dc:creator>
		<pubDate>Wed, 23 Sep 2009 11:23:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/#comment-5379</guid>
		<description>Good post, sir. I would make one caveat: for many people, it&#039;s too easy -- and hides too many variables -- to peg their salaried hours per year at 2,080.&lt;br&gt;&lt;br&gt;An obvious tiny adjustment would be to subtract three weeks of paid vacation, during which you collect pay but don&#039;t work. That moves the number to 1,960.&lt;br&gt;&lt;br&gt;A non-obvious major adjustment is to calculate the *real* number of hours you work per week, including *any* time that you&#039;re doing work-related things instead of doing something you&#039;d rather be doing -- or instead of something else that earns you money. For many professionals, this number easily tops 50 hours per week, even though they&#039;re technically on the hook for only 40. At the higher number, the raw total for 50 weeks is 2,500 hours, which significantly changes the hourly rate.&lt;br&gt;&lt;br&gt;Bigger picture: lots of folks don&#039;t net nearly as much as they think they do from their work, because they don&#039;t genuinely account for *all* the time they put into the job.</description>
		<content:encoded><![CDATA[<p>Good post, sir. I would make one caveat: for many people, it&#39;s too easy &#8212; and hides too many variables &#8212; to peg their salaried hours per year at 2,080.</p>
<p>An obvious tiny adjustment would be to subtract three weeks of paid vacation, during which you collect pay but don&#39;t work. That moves the number to 1,960.</p>
<p>A non-obvious major adjustment is to calculate the *real* number of hours you work per week, including *any* time that you&#39;re doing work-related things instead of doing something you&#39;d rather be doing &#8212; or instead of something else that earns you money. For many professionals, this number easily tops 50 hours per week, even though they&#39;re technically on the hook for only 40. At the higher number, the raw total for 50 weeks is 2,500 hours, which significantly changes the hourly rate.</p>
<p>Bigger picture: lots of folks don&#39;t net nearly as much as they think they do from their work, because they don&#39;t genuinely account for *all* the time they put into the job.</p>
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		<title>By: Christopher S. Penn</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5378</link>
		<dc:creator>Christopher S. Penn</dc:creator>
		<pubDate>Wed, 23 Sep 2009 10:57:34 +0000</pubDate>
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		<description>Oh, I definitely think we need to do more research and invest more time in understanding the value of non-monetary currency, which is what that threshold is. Once we have a reliable idea of the value of reputation, trust, etc., we can then accurately peg whether an effort is worth it or not.</description>
		<content:encoded><![CDATA[<p>Oh, I definitely think we need to do more research and invest more time in understanding the value of non-monetary currency, which is what that threshold is. Once we have a reliable idea of the value of reputation, trust, etc., we can then accurately peg whether an effort is worth it or not.</p>
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		<title>By: DJ Francis</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5377</link>
		<dc:creator>DJ Francis</dc:creator>
		<pubDate>Wed, 23 Sep 2009 10:44:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/#comment-5377</guid>
		<description>I listened to C.C.&#039;s podcast just yesterday and was planning on listening to it again today. This is a great post and really important to think about.&lt;br&gt;&lt;br&gt;But I&#039;m reminded of my grandfather saying, &quot;Something is only valuable if someone&#039;s willing to pay for it.&quot; I feel like us up-and-comers are still going to be giving away the goods for free until we reach a certain threshold. But I guess that&#039;s kind of true in every profession.</description>
		<content:encoded><![CDATA[<p>I listened to C.C.&#39;s podcast just yesterday and was planning on listening to it again today. This is a great post and really important to think about.</p>
<p>But I&#39;m reminded of my grandfather saying, &#8220;Something is only valuable if someone&#39;s willing to pay for it.&#8221; I feel like us up-and-comers are still going to be giving away the goods for free until we reach a certain threshold. But I guess that&#39;s kind of true in every profession.</p>
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		<title>By: C.C. Chapman</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5376</link>
		<dc:creator>C.C. Chapman</dc:creator>
		<pubDate>Wed, 23 Sep 2009 10:12:15 +0000</pubDate>
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		<description>WELL said Chris and I couldn&#039;t agree with you more. This is something I meant to talk about on the show but obviously forgot to bring up so thank you for doing so.&lt;br&gt;&lt;br&gt;I&#039;m really hoping that people realize that they do have a value and just like you said there is an easy place to start with figuring it out as outlined above.</description>
		<content:encoded><![CDATA[<p>WELL said Chris and I couldn&#39;t agree with you more. This is something I meant to talk about on the show but obviously forgot to bring up so thank you for doing so.</p>
<p>I&#39;m really hoping that people realize that they do have a value and just like you said there is an easy place to start with figuring it out as outlined above.</p>
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		<title>By: stevegarfield</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5375</link>
		<dc:creator>stevegarfield</dc:creator>
		<pubDate>Wed, 23 Sep 2009 10:04:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/#comment-5375</guid>
		<description>Nice post. I tweeted it out for you. &lt;br&gt;&lt;br&gt;No charge. ;-)</description>
		<content:encoded><![CDATA[<p>Nice post. I tweeted it out for you. </p>
<p>No charge. <img src='http://www.christopherspenn.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Steve Sherlock</title>
		<link>http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/comment-page-1/#comment-5374</link>
		<dc:creator>Steve Sherlock</dc:creator>
		<pubDate>Wed, 23 Sep 2009 09:51:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.christopherspenn.com/2009/09/23/how-to-calculate-your-social-media-influencer-value/#comment-5374</guid>
		<description>Well done Chris, this goes along nicely with the posting I did recently on the job for pay quadrant. Start with the quadrant, figure out where you want to change from &#039;no revenue&#039; to obtaining revenue, then using the calculations  you outlined above, you can appropriately target your value opportunities!&lt;br&gt;&lt;br&gt;BTW the post can be found here: &lt;a href=&quot;http://steves2cents.blogspot.com/2009/09/job-search-notes-job-pay-matrix.html&quot; rel=&quot;nofollow&quot;&gt;http://steves2cents.blogspot.com/2009/09/job-se...&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Well done Chris, this goes along nicely with the posting I did recently on the job for pay quadrant. Start with the quadrant, figure out where you want to change from &#39;no revenue&#39; to obtaining revenue, then using the calculations  you outlined above, you can appropriately target your value opportunities!</p>
<p>BTW the post can be found here: <a href="http://steves2cents.blogspot.com/2009/09/job-search-notes-job-pay-matrix.html" rel="nofollow"></a><a href="http://steves2cents.blogspot.com/2009/09/job-se.." rel="nofollow">http://steves2cents.blogspot.com/2009/09/job-se..</a>.</p>
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