http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/ Wed, 08 Feb 2012 23:56:00 +0000 hourly 1 http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-3398 Liam Thu, 04 Jun 2009 14:46:27 +0000 http://www.christopherspenn.com/?p=823#comment-3398 I hate nothing more than for something I have enjoyed, supported and trusted for years to suddenly use cheap tactics to get more profit. I am the kind of person who buys similar papers to the one you like and for me it totally destroys the brand image it has. I hate nothing more than for something I have enjoyed, supported and trusted for years to suddenly use cheap tactics to get more profit. I am the kind of person who buys similar papers to the one you like and for me it totally destroys the brand image it has.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-7368 Liam Thu, 04 Jun 2009 14:46:27 +0000 http://www.christopherspenn.com/?p=823#comment-7368 I hate nothing more than for something I have enjoyed, supported and trusted for years to suddenly use cheap tactics to get more profit. I am the kind of person who buys similar papers to the one you like and for me it totally destroys the brand image it has. I hate nothing more than for something I have enjoyed, supported and trusted for years to suddenly use cheap tactics to get more profit. I am the kind of person who buys similar papers to the one you like and for me it totally destroys the brand image it has.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-3397 Liam Thu, 04 Jun 2009 07:46:27 +0000 http://www.christopherspenn.com/?p=823#comment-3397 I hate nothing more than for something I have enjoyed, supported and trusted for years to suddenly use cheap tactics to get more profit. I am the kind of person who buys similar papers to the one you like and for me it totally destroys the brand image it has. I hate nothing more than for something I have enjoyed, supported and trusted for years to suddenly use cheap tactics to get more profit. I am the kind of person who buys similar papers to the one you like and for me it totally destroys the brand image it has.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-7369 Jack Mon, 25 May 2009 14:57:13 +0000 http://www.christopherspenn.com/?p=823#comment-7369 They could have done it a little more elegantly rather than doing it the way a cheap newspaper like the Sun would have. A folded page insert or at the worst staple it on? so it wont wreck the content we are interested in. They could have done it a little more elegantly rather than doing it the way a cheap newspaper like the Sun would have. A folded page insert or at the worst staple it on? so it wont wreck the content we are interested in.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-3396 Jack Mon, 25 May 2009 07:57:13 +0000 http://www.christopherspenn.com/?p=823#comment-3396 They could have done it a little more elegantly rather than doing it the way a cheap newspaper like the Sun would have. A folded page insert or at the worst staple it on? so it wont wreck the content we are interested in. They could have done it a little more elegantly rather than doing it the way a cheap newspaper like the Sun would have. A folded page insert or at the worst staple it on? so it wont wreck the content we are interested in.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-7370 Ann Handley Tue, 05 May 2009 18:19:11 +0000 http://www.christopherspenn.com/?p=823#comment-7370 That would be a riot, if it wasn't also a little sadly desperate. That would be a riot, if it wasn't also a little sadly desperate.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-3395 Ann Handley Tue, 05 May 2009 11:19:11 +0000 http://www.christopherspenn.com/?p=823#comment-3395 That would be a riot, if it wasn't also a little sadly desperate. That would be a riot, if it wasn't also a little sadly desperate.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-7371 Anna Thu, 30 Apr 2009 14:45:55 +0000 http://www.christopherspenn.com/?p=823#comment-7371 I agree, seems the global financial rut is getting to the best of them. But if they need to do it to survive, I dont mind my paper having adverts if it saves my favorite paper in the long term. I agree, seems the global financial rut is getting to the best of them. But if they need to do it to survive, I dont mind my paper having adverts if it saves my favorite paper in the long term.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-3394 Anna Thu, 30 Apr 2009 07:45:55 +0000 http://www.christopherspenn.com/?p=823#comment-3394 I agree, seems the global financial rut is getting to the best of them. But if they need to do it to survive, I dont mind my paper having adverts if it saves my favorite paper in the long term. I agree, seems the global financial rut is getting to the best of them. But if they need to do it to survive, I dont mind my paper having adverts if it saves my favorite paper in the long term.

]]> http://www.christopherspenn.com/2009/03/making-me-hate-your-brand/#comment-7372 Alex Wed, 22 Apr 2009 14:35:45 +0000 http://www.christopherspenn.com/?p=823#comment-7372 Adverts tend to cheapen everything. With a classy newspaper such as this it is surprising to see them place such an eye-sore on the front page. It really damages their brand and image. Page inserts are fine, but they shouldn't have to stoop to the level of amateur website owners who cover their site with affiliates and ppc ads. Adverts tend to cheapen everything. With a classy newspaper such as this it is surprising to see them place such an eye-sore on the front page. It really damages their brand and image. Page inserts are fine, but they shouldn't have to stoop to the level of amateur website owners who cover their site with affiliates and ppc ads.

]]>