Comments on: What marketing should learn from the Obama campaign http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/ Mon, 15 Mar 2010 21:22:18 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: Graham Cox http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3569 Graham Cox Sat, 15 Nov 2008 12:32:26 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3569 Thanks for the post and letting us know about the ideas of the new US president. Thanks for the post and letting us know about the ideas of the new US president.

]]> By: Joe http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3555 Joe Mon, 10 Nov 2008 19:31:14 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3555 It's also about branding. Quick - what was Obama's slogan for his campaign?<br><br>What was McCains?<br><br>Exactly - <br><a href="http://adage.com/columns/article?article_id=132237&search_phrase=obama+change">http://adage.com/columns/article?article_id=132...</a> It's also about branding. Quick – what was Obama's slogan for his campaign?

What was McCains?

Exactly –
http://adage.com/columns/article?article_id=132...

]]> By: Greg P http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3554 Greg P Mon, 10 Nov 2008 02:42:28 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3554 Thanks for detailing just how the Obama campaign did use new media to reach young voters. I wonder what new technologies will be utilized in the campaigns four years from now? Thanks for detailing just how the Obama campaign did use new media to reach young voters. I wonder what new technologies will be utilized in the campaigns four years from now?

]]> By: Charles http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3553 Charles Mon, 10 Nov 2008 01:43:38 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3553 I agree the marketing strategy was superb. I think the infomercial was the most brilliant tactic. The campaign also got me to donate an additional 30 dollars that I otherwise wouldn't have by offering a free t-shirt, which I still haven't received. I agree the marketing strategy was superb. I think the infomercial was the most brilliant tactic. The campaign also got me to donate an additional 30 dollars that I otherwise wouldn't have by offering a free t-shirt, which I still haven't received.

]]> By: justinlevy http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3552 justinlevy Sat, 08 Nov 2008 23:12:56 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3552 The Obama presidential campaign will certainly go down in history for their use of new media and marketing tactics to reach voters as well as increase their databases. As we discussed on Twitter, it will be interesting to see what happens as he transitions from being a candidate to President-Elect to President. As President, he has the opportunity to bring all of this to mainstream and show the power of these platforms.<br><br>I will definitely be looking forward to seeing how everything plays out! The Obama presidential campaign will certainly go down in history for their use of new media and marketing tactics to reach voters as well as increase their databases. As we discussed on Twitter, it will be interesting to see what happens as he transitions from being a candidate to President-Elect to President. As President, he has the opportunity to bring all of this to mainstream and show the power of these platforms.

I will definitely be looking forward to seeing how everything plays out!

]]> By: Richard Mondello http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3550 Richard Mondello Sat, 08 Nov 2008 06:16:03 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3550 Absolutely Chris.<br><br>Here's where this gets *really* interesting. What will President-elect Obama and eventually President Obama do with this marketing power?<br><br>I, for one, can't wait to see the results. Absolutely Chris.

Here's where this gets *really* interesting. What will President-elect Obama and eventually President Obama do with this marketing power?

I, for one, can't wait to see the results.

]]> By: Henry Bruce http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/comment-page-1/#comment-3547 Henry Bruce Fri, 07 Nov 2008 14:01:17 +0000 http://www.christopherspenn.com/2008/11/07/what-marketing-should-learn-from-the-obama-campaign/#comment-3547 Very good Chris. Check out today's article in Silicon Alley about the Obama campaigns online advertising spend. Very interesting and VERY effective IMHO<br><a href="http://www.alleyinsider.com/2008/11/obama-s-online-spend-actually-very-tiny">http://www.alleyinsider.com/2008/11/obama-s-onl...</a> Very good Chris. Check out today's article in Silicon Alley about the Obama campaigns online advertising spend. Very interesting and VERY effective IMHO
http://www.alleyinsider.com/2008/11/obama-s-onl...

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