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Seth Godin is a National Treasure For His Amazon Kindle Idea
From his most recent blog post:
What happens to reading habits when you can buy all the books you want for $40 a month? What happens to book consumption when books become social objects, commented upon by you and your participating friends or network? [...]

For those marketers using MySpace profile management software, chances are the redesign broke it - expect manufacturers to be issuing updates soon.
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Proud to be an American?
Today’s CNN front page story? A group of physicians ascertained that America committed war crimes by subjecting prisoners to torture, from electric shocks to beatings to sodomy.
“There is no longer any doubt that the current administration committed war crimes. The only question is whether those who ordered [...]

The Most Effective Marketing A Non-Profit Can Do Is Build The Database
I’ve been seeing more and more “brand awareness” campaigns, especially for non-profits and social good organizations lately, and I genuinely have to ask - what’s the value of that? From tweets on Twitter saying “Raise awareness of the plight of…” to advertisements on MySpace [...]

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A post by Chris Brogan inspired me to put a widget on my blog here describing what blogola I’ve received lately, as a way of disclosing potential conflicts of interest. You’ll see it on the side, under the photos.
Blogola is a portmanteau of blog and payola, the practice of paying off [...]

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Virtual Reality Cannot Yet Replace Real Life Presence
I’ve seen some discussions on various mailing lists about attempts to virtualize conferences as a way to save money for participants, given outrageous travel costs these days. Believe me, as an avid conference-goer, I and my wallet couldn’t agree more about travel costs. However, technology isn’t [...]

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Ever since announcing that I’d basically follow anyone who’s followed me, I had to come up with a way to make this happen in a timely, efficient process. So here’s how I do it, if you want to use this bizarre workflow yourself.

Aggregate all the “now following you” emails from Twitter in Mozilla [...]

The Online Marketer’s Web Strategy
I had the privilege of attending and presenting at the MarketingProfs conference over the past two days, and it was a phenomenal conference, full of lots of good ideas. However, one thing stood out among the various discussions that I wanted to make a point about. There is a definite structure [...]

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For fun, I logged into Twitter tonight and checked the followers page. To my great surprise, it seems as though about half of the people I thought I was following are not, so it’s an evening of re-syncing Twitter to follow friends old and new who I thought I was in sync with.
The [...]

Reality is a harsh mistress.
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