13 Apr
Posted by: Christopher S. Penn in: Advertising, Marketing
Andrew Baron Selling Twitter Account, Database For Sale?
Chris Brogan raised the question people should be asking about Andrew Baron’s eBay sale of his Twitter account.
What are you buying? What’s the value?
Laura Fitton said on Twitter: “you can’t sell relationships.” You can’t. But you sure as heck can sell data.
In the case of Twitter, you can’t [...]
Popularity: 10% [?]
Marketing Sucks
Marketing sucks. That’s the perception that many, many consumers have about marketing, for good or ill. Here’s an example of what I mean. Richard Mondello, a high school senior in Dover Plains, New York, recently wrote on his blog:
In my opinion, marketers will always be marketers. It’s their job to manipulate you into purchasing [...]
Popularity: 8% [?]