Optimize your LinkedIn Profile for SEO
LinkedIn. Love it or hate it, it’s prominent, it’s a social network, and it lets you post URLs to your profile… except that they’re naked URLs, with no link text to help you in your search efforts, right?
Nope.
Now you can. Go to LinkedIn, make sure you have a public profile set up with a good URL, and then instead of choosing My Blog or My Company, choose Other.
Cha-ching! Link text in your profile from a prominent, trusted domain.
Speaking of which, are we connected on LinkedIn? If not, connect here:
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hey very cool. Thanks for pointing out. I am over to my profile now to change…
Very useful tip, Chris. Thanks for sharing!
Chris, unfortunately, that won’t really work. Most sites use “ref=nofollow” which tells search engines to ignore the link. Linked In and Myspace re-encode the link. For example – my site – http://www.topstartup.com becomes http://www.linkedin.com/redirect?url=http%3A%2F%2Fwww%2Etopstartup%2Ecom&urlhash=pVU8
This does nothing for SEO.
Colin,
Normally you’d be right, but take a look at the source of your public LinkedIn page. Mine shows completely unobstructed valid URLs without a nofollow in sight.
Chris is right… the public profile shows unobstructed URLs.
In fact this solves one of my mysteries: a search for “my podcast” on Google.com http://www.google.com/search?q=%22my+podcast%22&hl=en&start=50&sa=N returned “my podcast” iSPINIT on page 6, and on Google.ca on page 3: http://www.google.ca/search?q=%22my+podcast%22&hl=en&start=20&sa=N
Very cool! Thx, Penn!
I forgot to mention on the above comment that the LinkedIn hyper link used to be “My Podcast”…
Thanks for that information Chris. I am heading over to set my links up now.
very cool, i already used this trick. and now im following you on linkedin
very cool, i already used this trick. and now im following you on linkedin
very cool, i already used this trick. and now im following you on linkedin
very cool, i already used this trick. and now im following you on linkedin
Thanks for all your tips. i look forward to more posts from you.
Thanks for all your tips. i look forward to more posts from you.
Thanks for all your tips. i look forward to more posts from you.