For those thinking about audio podcasting as an effective sales mechanism, master sales trainer Dan Kennedy has an interesting perspective on audio as a marketing tool. Granted, in his blog post, he's talking about CDs and not digital delivery, but the points about why sales folks should be delivering audio as a sales mechanism are just as applicable.
I had the opportunity to film Matthew Ebel playing live at AS220 in Providence at NewBCamp this past Saturday. After some uphill learning curves, I got the hang of the tricks I needed in order to make this video, and here's the final result.
For those who didn't head out to PodCamp Toronto this weekend, another UnConference launched in New England - NewBCamp. Very closely aligned in concept (though no connection) to PodCamp Pittsburgh's BootCamp PGH, NewBCamp was created by Sara Streeter, a student at Johnson & Wales University, to achieve the dual goals of introducing new people to the various technologies available and to energize the Providence area technology scene with the power of new media.
I wanted to take a moment to very publicly thank the developers at Shirt Pocket for making SuperDuper, the backup software for the Mac.
I got a promotional email from Big Machine Media today cc'ed to a list of 340 podcasters and bloggers, promoting their musicians.
If you want your favorite blogs to be ultraportable, check out Feedjournal. It makes an old-school newspaper out of your RSS feeds.
A recent question sent into Marketing Over Coffee - what metrics matter for podcasters to measure their success, a la the ADM?
Want some of the best advice about being a trade show exhibitor? The Ronin Marketeer, John Wall, has it all for you.
I'd been hearing a lot of buzz about this little machine ever since Podshow's sponsorship of it with a few prominent podcasters I listen to, like CC Chapman and Julien Smith. Yesterday I got to play with one of the boxes, courtesy of Peta Andersen, and I think one of these is in my future soon.
I read with dismay this story on MSNBC about people breaking into their retirement funds to pay for housing and other debts they've accrued.
