Archive for December 7th, 2007

The funniest antivirus software ad you’ll see this year

I have to hand it to Symantec for perfectly cloning Japanese kids’ shows with this ad series for Norton Antivirus.
Part 1:

http://www.youtube.com/watch?v=6XLPZSHkFjA

Part 2:

http://www.youtube.com/watch?v=qXWGDS3hoNM

More cheese than all of Paris. Hat tip to Erik Carlsson for these absolute gems.
Popularity: 11% [?]

Popularity: 11% [?]

Viral is not word of mouth

Viral is not word of mouth
A bone to pick with my marketing colleagues. Viral marketing is distinct and separate from word of mouth marketing. Viral and word of mouth marketing are NOT interchangeable. Let me give you two examples of marketing.
I really like Matthew Ebel’s new album, Goodbye Planet Earth. I think it’s a fantastic [...]

Popularity: 7% [?]

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Current blogola:
  • Tuned In, David Meerman Scott & co.
  • Joffrey's Coffee
  • A nasty ol' box of Girl Scout Cookies
  • Blogola is a term I heard from Chris Brogan to describe stuff just sent to him by PR/outreach companies.

     

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