16 Apr
Posted by: Christopher S. Penn in: Advertising, Marketing, New media
MySpace Marketing in the Post-Bot Era
Hat tip to Social Ham for documenting what everyone knew was coming: MySpace cracking down on the providers of MySpace automation software. For MySpace, it’s a big step towards cleaning things up a little. For independent marketers and promoters, it’s the tragedy of the commons - the spammers effectively destroyed [...]
Popularity: 14% [?]
14 Apr
Posted by: Christopher S. Penn in: Rant
Ever heard of these two drugs? Pseudoephedrine and Phenylephrine. One is a vasoconstrictor, the other a vasopressor. One is a precursor chemical used to manufacture methamphetamines, and that’s where the trouble begins.
A bit of history: pseudoephedrine has been used for years as a nasal decongestant. It’s effective in temporarily relieving congestion and stuffiness, and works [...]
Popularity: 5% [?]
… because even though this post is loan-related, it definitely doesn’t belong on the company’s web site.
Senator Charles Schumer, you’re an idiot. Specifically, you’re an idiot for proposing legislation that will provide a bailout for homeowners facing foreclosure, according to the Washington Post.
“We will be proposing significant amounts of dollars,” Schumer told reporters after being [...]
Popularity: 9% [?]
For those interested, these are my slide decks from 4 of the 6 sessions I did at PodCamp NYC.
Bum Rush the Charts Case Study - a discussion of flash mobs
Podcast Marketing - how to build your audience
LinkedIn Power Tips - get the most out of LinkedIn
Thinking Differently - five different types of thinking to jolt [...]
Popularity: 5% [?]
For a different take on my view of the world, check out the new show I co-host with John Wall of the M Show fame, called Marketing Over Coffee. It’s a weekly 15 minute podcast about what’s new in the world of marketing from two guys at a Dunkin Donuts in Framingham, Massachusetts. Episode 4 [...]
Popularity: 6% [?]
A few people asked me why I presented so much at PodCamp NYC. Here’s the simplest reason: I get too comfortable. By that, I mean it’s not only human nature, but very much in my own nature to hang out with people I know and enjoy being with. At an event like PodCamp, that’s bad. [...]
Popularity: 7% [?]
Action is all that matters.
The podcasting world has been obsessing about metrics lately, and I thought I’d pitch my two cents in as a podcaster whose show makes a fair bit of coin in the world of student loans. Here’s the rub:
Action is all that matters.
Forget audience size. Forget CPM, PPC, Adsense, and all of [...]
Popularity: 9% [?]
can someone tell me where chris penn is? its kristen. im lost. #
VON Editing photos and video from a fantastic night at PodCamp NYC. Hidden gem so far: Natalie Gelman. #
Flickr set for PodCamp NYC so far. http://urltea.com/41d #
Headed to the 39th floor in search of coffee. #
Sky Lounge only open at 7:30. Headed to [...]
Popularity: 9% [?]
I just fell into a 10 foot hole of water in front of my house. Some damn fool ran over a fire hydrant. Flood everywhere. #
@DonnaPapacosta: I bought 20 sharpies and 1,200 post-its for the mashboard. PodCamp NYC will be Twitter 0.0. #
This is what happens when an SUV meets a fire hydrant. http://tinyurl.com/2bcysu #
Beginning [...]
Popularity: 9% [?]
Heading into second life to see if the Student Loan Network tent is set up. #
@LDpodcast: need any assist? #
@DougH: any last minute publicity tips for PodCamp NYC on the cheap? 1,100 registrants. #
@ChrisBrogan: I look forward to killing you soon. #
FAP505 rendering now, uploading soon. Working from home today, found a great new way [...]
Popularity: 9% [?]